Comments on: Blog Traffic Numbers Inflated?

By: Bithead

Bithead — Thu, 04 Oct 2007 23:59:49 +0000

Tom McGuire has been doing some of his own testing. He basically confirms Patrick's charges charges.

By: Bithead

Bithead — Thu, 04 Oct 2007 19:01:51 +0000

No, I think you're misreading Patrick. One of the first things that anyone gets out of sitemeter, is the site summary, which gives you Total hits since starting the service AHPD, AVL, and HLits within the last hour.

The best, and most meaningful metric, is page views

Which, given that the TTLB status is wrapped around HPD would seem to be a problem.

the problem here, as I see it, is that most of this stuff was thrown together in an ad hoc fashion, and now goes back so far into blogdom antiquity , that nobody really understands what's happening.

Which, in itself, may explain the inflated numbers that change points to.

By: Mark Jaquith

Mark Jaquith — Thu, 04 Oct 2007 15:21:13 +0000

There is absolutely no way to convert between visitors, hits, and page views. There's no way to convert between visitors measured by one service and visitors measured by another service, because the definition changes. The best, and most meaningful metric, is page views. And page views are best measured with JavaScript, to prevent robots from counting. So SiteMeter's page views metric, assuming their service stays up, is a pretty good metric. Yourish's post is spot-on. Ruffini is making the rather silly assumption that if (free) SiteMeter is only showing you 100 visitors of data, it's only tracking 100 visitors. That would be an incredibly stupid limitation of the service. How would they expect people to upgrade if their free version has such an arbitrary limitation? The difference between the free version and the paid version isn't what (or how many people) they track, but how you can view that data.

By: Bithead

Bithead — Thu, 04 Oct 2007 01:45:17 +0000

Adam's experiences, and my own are pretty much the same.

My own internal site meters are recording five and 600 HPD, on days when Sitemeter only records 100 or so.

now, normally, I would attribute the other hits that my internal counters are recording to such things RSS feeds for places like bloglines, feedburner etc, plus people hitting the RSS feeds directly from my site.

Thing is, I would expect these automated feeds to remain relatively constant. I have noticed, however , that the automated stuff that identifies itself as such goes up in concert with the hits that SiteMeter records. So, I'm not quite sure what to make of all this, but I know darn well that site meter isn't giving us accurate readings.

By: Moonage

Moonage — Wed, 03 Oct 2007 19:07:54 +0000

There is an important distinction made that I think you're missing out on. I use Sitemeter as well. It tends to be fairly accurate I think. However, I am definitely a low-end user. You probably are too. Probably 95% of the blogs out there fall into this category. What happens is when you start getting more than 100 page hits per 100 users. Sitemeter counts the last 100. If they're still there, when they hit that second page, they become a new unique user ( the previous user then has a 0 read time since they never "left" ). So, looking at other blogs and trying to compare them to Kos, Malkin, and possibly OTB, is meaningless. I like Sitemeter fine, however, I have had high-volume days ( 58,000+ ) where I did notice something just didn't seem right and it did not reflect my Google Analytics result at all. Now that volume is back to normal, it's fine again. I think Ruffini nailed it. This effect isn't necessarily true all the time either. So, if Site A gets a steady stream of hits all day, and Site B gets a sudden surge of hits, the results will be different. So, using BlogAds or some other norm to compare them at some point in time doesn't strike me as working too well either. If both sites had the same flow patterns at exactly the same time, then a norm would work. Kos using Sitemeter hits to state he has that many readers isn't appropriate either. There is definitely some skew in how Sitemeter records viewers and page hits. But, for the price, ( I pay nothing ), you can't expect the top of the line service.

By: Adam Graham

Adam Graham — Wed, 03 Oct 2007 18:47:18 +0000

Site meter tends to undercount from my experience when I compare it to internal blog stats.

By: Cernig

Cernig — Wed, 03 Oct 2007 18:33:15 +0000

I prefer StatCounter to Sitemeter, in any case.

Regards, C