The Romney campaign is out with it’s first ad of the General Election season, and it essentially stands as a statement of what a President Romney would do on his first day in office:
It’s no mistake that the Keystone Pipeline gets prominent mention here, because we’ve seen several polls showing that approval of the project would be very popular with voters throughout the country (of course, the Obama Administration could undercut this part of Obama’s message by quickly approving the revised route for the pipeline taht was recently submitted). For the most part, it strikes me as a fairly good introductory spot for the General Election. Right now, they’re apparently running it on a limited basis in swing states like Ohio, Florida, and Virginia, but it’s worth noting that they’ve also produced a Spanish language version of the ad that could be used not only in those three states but also in states like Nevada, Colorado, and Arizona. It’s also a fairly well-produced ad. In fact, the one thing that I noticed the first time I saw the ad online this morning was an apparent resemblance between the voice of the narrator of the ad and Barack Obama’s voice. I’m not sure if that was a deliberate choice, and I may be the only person who sees the resemblance, but I thought it was interesting nonetheless.





