Guardian Offers ‘Republican’ Option to Escape Royal Baby News
Max Fisher has spotted a tiny link amidst the Guardian's navigation options.
Max Fisher has spotted a tiny link amidst the Guardian’s navigation options.
WaPo (“British news site offers ‘Republican’ option for readers sick of royal baby news“):
But not every one of the royal baby’s future subjects is glued to their screens following today’s monarchical developments. Perhaps anticipating some reader fatigue, the Web site of the British newspaper The Guardian introduced a special option on the U.K. edition of its homepage Monday: a small toggle near the top of the page that allows readers to switch between “Royalist” and “Republican” modes, the latter of which removes all reference to English royalty and their familial expansion.
A reader loading the Guardian’s homepage for the first time today will be bombarded with royal baby news: the happy crowds gathered in the streets, the details of royal succession, yet another photo-biography of Middleton and even a story with the headline “Queen’s former gynaecologist leads top medical team.” But the reader also will notice a toggle at the top of page that says “Republican?” (I’ve highlighted it in a screenshot at the top of this page.) Clicking that removes all reference to the royal baby, replacing it with a story about art forgeries as well as lots and lots of sports news.
Here’s the standard “royalist” page:
And the Republican alternative:
This is brilliant. And perhaps the Republican Party here will take some cues for rebranding itself. An inanity-free option to our politics would make them a shoe-in to retake the Senate in 2016.