Niche Markets and the Internet

One of the coolest things about the internet, in my opinion, is the way that it opens up markets for goods that might not be economically viable locally, but are economically viable when every business in the world has a global reach. This has opened us up to a vast array of goods and services that simply weren’t economically viable before.

That said, I think that even on the Internet, the market for this flag can’t be big enough to be economically viable:


Not only is the market for this small, I doubt that anybody buys this unironically.

(link via John Scalzi)

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Alex Knapp
About Alex Knapp
Alex Knapp is Associate Editor at Forbes for science and games. He was a longtime blogger elsewhere before joining the OTB team in June 2005 and contributed some 700 posts through January 2013. Follow him on Twitter @TheAlexKnapp.