The NBA, the NFL, Sterling, and the Redskins

Today, NPR Commentator Frank Deford, also a Senior Contributing Writer at Sports Illustrated, made the following observation about longer reaching implications of the Donald Sterling affair:

On thing I think may have a carry over factor here, is that it puts more pressure on another commissioner, Roger Goodell of the NFL, to try and force Daniel Snyder, of the Washington Redskins, to drop that name. That remains now the most defamatory issue in sports — the Redskins. If Donald Sterling insulted a minority and is essentially thrown out of the game, then there may be some more sensitivity training that needed in the NFL with regard to the Redskins.

It seems to me that Deford’s point is a good one. If one is being intellectually consistent, then it’s hard to create an argument for maintaining the racially insensitive Redskins name after the defrocking of Sterling over racial insensitivity.*

* – I realize that some will argue that Sterling’s punishment is *really* about his long and storied history of racial discrimination. But, like Kareem Abdul Jabbar, I don’t buy this argument. If this specific, inflammatory language *had not* come to light, everything would have remained status quo and Sterling would have continued his racist behavior unabated.

FILED UNDER: Race and Politics, Sports, , , , , , ,
Matt Bernius
About Matt Bernius
Matt Bernius is a design researcher working to create more equitable government systems and experiences. He's currently a Principal User Researcher on Code for America's "GetCalFresh" program, helping people apply for SNAP food benefits in California. Prior to joining CfA, he worked at Measures for Justice and at Effective, a UX agency. Matt has an MA from the University of Chicago.

Comments

  1. The Monster says:

    If “Redskins” is racially insensitive, then when will we force the state of Oklahoma (slogan: “Native America”) to change its name (which means “Red People” in Choctaw)?

  2. Mu says:

    So, we have to be racially sensitive. How about the Fedtown Bloodsuckers?

  3. Dave Schuler says:

    IMO this

    everything would have remained status quo and Sterling would have continued his racist behavior unabated

    is the real story and it’s largely being missed.

  4. gVOR08 says:

    I liked somebody’s suggestion that we quit pretending the teams are linked to the cities they’d leave in a heartbeat for a better deal. Call them the DC Snyders and the L.A. Sterlings. Then Cleveland would have to give their football name to my hometown and call themselves the Haslams

  5. gVOR08 says:

    @Mu: How about the Washington Billy Yanks. A lot of southern conservatives would change their minds about offensive language so fast their heads would explode.

  6. James Pearce says:

    “I realize that some will argue that Sterling’s punishment is *really* about his long and storied history of racial discrimination. But, like Kareem Abdul Jabbar, I don’t buy this argument.”

    Seriously…..

    I’ve been regaled about Sterling’s “long and storied history of racial discrimination” by people who, until last week, couldn’t even provide his name.

  7. Joe says:

    If more Native Americans played pro football, these issues would be a lot more similar.

  8. JR says:

    The NFL and commissioner are not going to force Snyder to change the name. This is a privately owned franchise and Goodell recently trumpeted a poll that said 9/10 Native Americans supported not changing the name.

    I also don’t seen any similarity between Sterling and Snyder. It’s Snyder’s team and he can do whatever he wants. The NFL owners are also a much closer fraternity than any other sports league. I don’t think a single owner has told Snyder to change the name. If enough people stop buying tickets and refuse to watch the games, then he will likely change the name. The government has no right to force him to change the name.

  9. JWH says:

    @Mu: Vampires will take offense at being compared to Congressmen.

  10. Matt Bernius says:

    @James Pearce:

    I’ve been regaled about Sterling’s “long and storied history of racial discrimination” by people who, until last week, couldn’t even provide his name.

    Sorry James, that one doesn’t fly. If anything it makes it worse.

    It doesn’t matter if the person on the street knew about his history. It does matter that he repeatedly was found to be involved in things like housing and employment discrimination, and no one who knew about it (which appears to be a lot of league officials, owners, players, etc) cared about it.

    The reason it makes it worse is that it means that the top brass of the NBA only took action to preserve the league’s image, not because of the actual principle of what was done.

  11. Tyrell says:

    Well, I have several unusual feelings about the Redskins. I have some Redkins merchandise and it wasn’t cheap. If they change the name, someone better be paying out to us for new merchandise, or I will just keep wearing what I have.
    One alternative could be the Warriors. It still would be a fitting acknowledgement and recognition of Native accomplishments, courage, physical skills, and character. It would also fit right into the Redskins fight song, the best in all sports. Maybe they should ask past and present Redskin players their views. There are a lot of Redskins in the Hall of Fame, probably more than any team.
    I remember a few years ago the local school board decided to change the local high school symbol and name. For one thing they did not even ask the former students, teachers, athletes and parents for their opinion and vote. And to add insult to injury, it ended up costing the tax payers over thirty thousand dollars to change signs, scoreboards, and several other insignia. The handful of people who pushed for this change should have been the people paying for it.
    There are many teams that could be deemed by some group as offensive: Yankees, Giants, Dodgers, Padres, Saints, Vikings, Pirates, Rebels, 49ers. Even some of the animal rights people are stirring up a mess with complaining that some of these team names often degrade and trivialize animals.
    Maybe they should just name these teams after rocks and minerals.
    It’s just all ridiculous and depressing. People have gotten so far away from the ideals of sportsmanship that these teams and leagues were founded on. Now everything is tv
    That needs to change too.
    As far as the Redskins go, the change they really need to make is the owner. Bring in someone who will bring them the Super Bowl. They haven’t done anything since Coach Gibbs was in there..
    “Hail to the Redskins, fight for old D.C !!”

  12. Tillman says:

    @Matt Bernius:

    The reason it makes it worse is that it means that the top brass of the NBA only took action to preserve the league’s image, not because of the actual principle of what was done.

    Eh, I see that as a mixed blessing. I expect conglomerates to be amoral in the pursuit of profit; that is their design. But they had to respond to an outcry, which means there was a large enough population of people who cared about the racism (or at least such blatant racism if not the endemic kind Sterling got away with before) to act in some way.

  13. PD Shaw says:

    @Matt Bernius: ” It does matter that he repeatedly was found to be involved in things like housing and employment discrimination, and no one who knew about it (which appears to be a lot of league officials, owners, players, etc) cared about it.”

    Where are these findings? I am aware of two matters that Kareem mentions:

    One he was sued for discrimination by the Justice Department, which he settled without admission of liability. Two, he was sued by Elgin Baylor for employment discrimination on the basis of age and race, and Elgin Balor dropped the race discrimination claim and then lost a jury trial on the age discrimination. One is an accusation, not a finding, the other is a finding of non-discrimination.

    After these lawsuits were filed, he received a lifetime achievement award from the NAACP. Kareem vouchers for his experience with him.

  14. Grewgills says:

    @Matt Bernius:

    The reason it makes it worse is that it means that the top brass of the NBA only took action to preserve the league’s image, not because of the actual principle of what was done.

    Does anyone really doubt that the NBA made this decision based on image and attendant revenues? The idea that they would do it because of their principles is sadly laughable.
    Understanding that makes the NFL’s decision regarding the Redskins entirely consistent with the NBA’s decision regarding Sterling. They are both looking at the bottom line, not making a principled stand.

  15. Grewgills says:

    @Tyrell:

    Well, I have several unusual feelings about the Redskins. I have some Redkins merchandise and it wasn’t cheap. If they change the name, someone better be paying out to us for new merchandise, or I will just keep wearing what I have.

    If they change the name your merchandise will become more valuable, not less.

  16. Tillman says:

    @Grewgills: To put it another way: Corporations are not people. I don’t expect corporations to have morals.

  17. Dave Schuler says:

    @Tillman:

    What you’re describing is a large, publicly-held corporation. The NBA is a closely held corporation with a small number of owners. It’s established law that those are generally treated as the alter egos of their owners. As such they have morals, beliefs, etc.

  18. Tillman says:

    @Dave Schuler: Damn it, stop introducing complexity to my worldview!

  19. James Pearce says:

    @Matt Bernius:

    It does matter that he repeatedly was found to be involved in things like housing and employment discrimination,

    Actually, I’m not so sure that matters at all. What matters is Twitter, Facebook, Instagram, and the glare of tabloid media. What matters is there’s a new commissioner in town, eager to make his mark. What matters is that the Clippers are a much more competitive (and more valuable) franchise in 2014 than it was in 2007. The media, the Man, and the money. It’s always one or the other and for Sterling, it’s all three.

    I don’t mean to sound too cynical about the whole thing, but TMZ? Pro sports? Los Angeles?

    Makes me think this is an apt description: “the top brass of the NBA only took action to preserve the league’s image.”

  20. MarkedMan says:

    @Tyrell: Tyrell, are you a Southerner, by chance? Because we here in the Northeast certainly don’t consider “Yankee” to be an insult. It’s simply a designation of where you are from. Southerners may think differently but, well, who cares?

  21. Grewgills says:

    @Tyrell:

    There are many teams that could be deemed by some group as offensive: Yankees, Giants, Dodgers, Padres, Saints, Vikings, Pirates, Rebels, 49ers.

    Which of those names would anyone find offensive and why? None of them are insulting epithets.

  22. Neil Hudelson says:

    Tyrell

    Yankees, Giants, Dodgers, Padres, Saints, Vikings, Pirates, Rebels, 49ers

    None of those would be considered offensive, and even if they were, it wouldn’t be on the same level as “redskins.” You realize that that word is on the same caliber of “n*gger,” right?