Frequent Flyer Miles . . . for Pets?

Midwest Giving Pets Frequent Flyer Miles (AP)

Midwest Airlines is turning to dogs and cats in hopes of wooing more consumers. Midwest announced a new program Monday that gives pets a free round-trip ticket for every three domestic round-trip flights they take with their owners. By contrast, Midwest’s human passengers get free round trips at 25,000 miles — a mileage requirement that frequently requires more than three domestic round trips.

“While in the past their owners have been racking up miles on free trips, all the pets have been getting is a pat on the head,” Midwest CEO Tim Hoeksema said Monday. “We decided that it was high time to throw a bone to our frequent customers — and their best friends.”

The promotion follows a similar promotion announced last week by United Airlines, which is offering pet owners 1,200 bonus miles on up to two round-trip tickets when they fly with their pets before May 27.

This is blatant anti-human discrimination. Where’s the ACLU when you need them?

via Steven Taylor

FILED UNDER: Economics and Business
James Joyner
About James Joyner
James Joyner is Professor and Department Head of Security Studies at Marine Corps University's Command and Staff College and a nonresident senior fellow at the Scowcroft Center for Strategy and Security at the Atlantic Council. He's a former Army officer and Desert Storm vet. Views expressed here are his own. Follow James on Twitter @DrJJoyner.

Comments

  1. Kappiy says:

    I don’t think there is anything in the Constitution mentioning rights for animals other than humans, so don’t count on the ACLU for this one.

    I wouldn’t be surpristed if PETA or some other animal rights nuts have something to say about it.

  2. Well, Kappiy, there are a LOT of things not in the Constitution that the ACLU uses to argue things are “unconstitutional.”

  3. caltechgirl says:

    Well, it sure as hell is nice to get something back for your $100 each way and the damn dog has to ride in cargo. You might as well buy the dog a seat.