Nick Berg Traffic Surge
Blog traffic tends to surge when hot news events send everyone scrambling for information. My first traffic spike came from the onset of the Iraq War, which occured only a month into OTB’s existence. I’ve had other spikes for the Janet Jackson halftime incident and the Abu Ghraib prison scandal. However, I’ve never seen anything like the deluge that’s hit from the Nick Berg tragedy. I went from averaging 4,000 or so unique daily visits (as calculated by SiteMeter) to over 11,000 yesterday, starting with a huge surge around 9 last night. For some reason, this OTB post is the #2 result on Google for “Nick Berg.” I’ve had over 22,000 today and it’s not even 7 a.m.
Apparently, this spike is widespread. Jeff Quinton is getting so much traffic that he’s worried about his bill for excess bandwidth charges. If you can help him out, please do. Kevin Aylward, which has a direct link to the video, is experiencing so much traffic that he’s experiencing technical problems with the site. Kate McMillan is getting a ton of referrals and didn’t even mention Berg by name in her post.
Update: Wizbang guest-blogger Paul has some interesting thoughts on how this impacts the blogosphere as a whole.
Update: Even HostingMatters, the site host for Wizbang and OTB along with others you may have heard of (InstaPundit, VodkaPundit, PoliBlog, and others) is getting slammed.
Update: Paul e-mails that Wizbang received half as much traffic Thursday as in the entire previous history of the site. Considering that the site had a similar flood of traffic with the Paris Hilton video craze and has had numerous InstaLanches, that’s just amazing. Unfortunately, SiteMeter crashed on me yesterday and never caught up. It showed me with 497,000-odd total visits as of 7 Thursday morning and only shows 510,000 now, despite my getting well over 100,000 visits yesterday and another 10,000 as of 7 Friday morning.