Gingrich Outspent In Florida By Up To $12,000,000

In the end, Newt Gingrich never really had a chance in the media war in  Florida:

Newt Gingrich has been outspent on the Florida airwaves by a nearly $12 million margin, according to a source monitoring the Sunshine State ad war.

Through Friday, the Romney campaign and the super PAC Restore Our Future had spent a combined $15,340,000, the source said. Gingrich’s campaign and the super PAC Winning Our Future spent a comparatively paltry $3,390,000.

And that’s just media spending, it doesn’t include the money spent on the ground war, when the Romney campaign appears to be the only game in town in the Sunshine State.  Clearly, Gingrich’s fundraising hasn’t picked up significantly in January, at least not significantly enough for him to ramp up spending in the biggest state so far. One wonders how much longer Sheldon Adelson will be willing to continue financing Gingrich’s SuperPAC with the writing already starting to appear on the wall.

FILED UNDER: 2012 Election, US Politics, , ,
Doug Mataconis
About Doug Mataconis
Doug Mataconis held a B.A. in Political Science from Rutgers University and J.D. from George Mason University School of Law. He joined the staff of OTB in May 2010 and contributed a staggering 16,483 posts before his retirement in January 2020. He passed far too young in July 2021.


  1. superdestroyer says:

    A totally irrelevant process like the Republican primary season should be effectively over after elections in just four states.

    Image what happens in 2016 when there will be a relevant process, the Democratic Party primary season, and the winner and the presumption next president could be chosen by the end of January 2016. That will mean that the U.S. will have a transition of almost a full year.

    If the Democratic nominee comes out of something other than the Obama Administration that means a full year of Democrats positioning themselves for the next administration.

    Instead of worrying about pointless exercises such as popular vote for the president, why not adjust the primary season so that more than four states are relevant and so that the president election does not happen 11 months before the inaugural.

  2. EddieInCA says:

    Corporations are people, friend…

  3. MBunge says:

    If Romney winds up going down in November, it’ll be interesting to see what affect that has on GOP thinking about campaign finance reform. All the folks who basically stood by and allowed Romney to take the nomination are going to be looking for someone to blame and it won’t be themselves. SuperPacs look like the next option.


  4. PJ says:

    Is Romney and his SuperPAC going to outspend Obama and his SuperPAC 5-1 in the General Election?